The IKEA ad doubles as a pregnancy test!

posted by Lee Valsvik - 

It' A Magazine Ad which works as a Pregnancy Test

 

IKEA is running an advertisement for a babies crib which doubles as a pregnancy test in a Swedish women's magazine.

All you have to do is tear out the ad, pee on it, and then it'll tell you if you're pregnant.

If you find out your pregnant...a new and lower price for the crib will appear on the page magically.   So are you going to have to bring the soiled ad into IKEA for the discount??  There's no word if they're going to run this ad here in America. 

(Adweek)  

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